European flower strips initiative sows the seed for bee health with seed packets going out to many countries. Some 60 million flowers will have been planted to provide nutrition for bees and other pollinating insects throughout the summer.
The US Pollinator Week in June 2015 encouraged numerous activities to protect pollinators. Beekeeper Paul Vonk was honored with the Bayer Bee Care Community Leadership Award for his innovative tool for an efficient hive management.